Personal Project

Dashin Mike

A personal road-trip series website for a 2019 DoorDash journey across the country, built around episodes, journal entries, photos, and a 77-stop route.

Before and after

Make the change obvious without inventing numbers.

When hard metrics are not available, the proof should still be visible: what felt unclear before, what changed, and what a visitor can understand faster now.

Starting point

Dashin Mike needed a permanent home for a 2019 DoorDash road trip story that was bigger than a playlist or a social feed.

  • The project needed to connect episodes, journal entries, photos, stops, and the larger personal story in one place.
  • The site needed to feel personal and road-worn without losing clarity, structure, or mobile usability.
  • Visitors needed easy ways to watch the episodes, read the journal, browse the gallery, follow the route, and connect.

After launch

The build turned a personal DoorDash road trip into a structured series website with an embedded YouTube episode guide, journey journal, photo archive, interactive route map, and clear navigation.
Dashin Mike road trip series website homepage

Visible result

The Dashin Mike story now has one permanent place where people can watch the series, follow the 77-stop route, and understand why the 2019 trip mattered.

This page uses honest result labels. If hard metrics are not available, the proof is presented as visible improvement instead of a measured claim.

Stronger story archiveClearer episode and journal pathInteractive route brought forward
Visit the live build

Proof stack

What this case study proves.

The useful proof is not just that a site launched. It is what the client needed, which decisions shaped the work, what business value became clearer, and what Baumbach Solutions handled directly.

What the client needed

The project needed to connect episodes, journal entries, photos, stops, and the larger personal story in one place.

The project needed its own identity while still feeling honest to the 2019 trip and the person behind it.

Decisions made

  • PositioningTreat the site like a documentary archive: lead with the road-trip premise, then organize the episodes, timeline, gallery, route, and connection points around the story.
  • PresentationThe site needed to feel personal and road-worn without losing clarity, structure, or mobile usability.
  • Next stepVisitors needed easy ways to watch the episodes, read the journal, browse the gallery, follow the route, and connect.

Business value

  • The Dashin Mike story now has one permanent place where people can watch the series, follow the 77-stop route, and understand why the 2019 trip mattered.
  • Dashin Mike is personal proof that a website can preserve a story, not just sell a service.
  • Stronger story archive
  • Clearer episode and journal path

Baumbach Solutions handled

  • Website design and build
  • Story archive structure
  • YouTube episode hub
  • Journey timeline
  • Photo gallery
  • Interactive route presentation

Starting problem

Dashin Mike needed a permanent home for a 2019 DoorDash road trip story that was bigger than a playlist or a social feed.

The project needed to connect episodes, journal entries, photos, stops, and the larger personal story in one place.

Strategy

Treat the site like a documentary archive: lead with the road-trip premise, then organize the episodes, timeline, gallery, route, and connection points around the story.

The site needed to feel personal and road-worn without losing clarity, structure, or mobile usability.

What changed

The build turned a personal DoorDash road trip into a structured series website with an embedded YouTube episode guide, journey journal, photo archive, interactive route map, and clear navigation.

Visitors needed easy ways to watch the episodes, read the journal, browse the gallery, follow the route, and connect.

Deliverables

  • Homepage
  • YouTube episode section
  • Journey journal timeline
  • Photo gallery
  • Interactive route section
  • Mobile layout
  • Launch support

Tools used

  • Custom website build
  • Responsive layout
  • Embedded video structure
  • Journal timeline
  • Interactive map presentation

Local website support

Use this project proof to compare your own local website path.

Case studies help local buyers see how Baumbach Solutions approaches website clarity, proof, service structure, and the path from search to contact.

Direct review

Bring the messy context. We will turn it into a clear next step.

Share what feels outdated, where inquiries stall, and what needs to improve next.

La Crosse-area service businessesNo preset package pressureRecommendation before commitment

Project intake

Project request inbox

mia@baumbachsolutions.org

Send the first details here so Mike can review the request and recommend the right next step.

608-387-8998

La Crosse, WI 54601

Serving La Crosse, Holmen, Onalaska, West Salem, Tomah, Sparta, and remote clients beyond Wisconsin.

Monday-Friday, 9 AM to 6 PM

Tell Me What Is Going On