Featured transformation
Golden Hour Travel
A cleaner path from visitor interest to inquiry.
Travel businessVisual transformationFocused website build
View the case studyBaumbach Solutions
Websites that help small businesses look serious and earn trust faster.
Custom websites, brand cleanup, and follow-up systems for La Crosse-area businesses that need a sharper online presence without agency pricing or overcomplication.
- Local service-area focus
- Direct work with Mike
- Websites, branding, and automation
- Built for real-world leads
What gets fixed
A better website is not just about looks. It is about removing doubt.
Most small business websites lose people because the first impression feels weak, the message is unclear, or the next step is harder than it should be. I help clean that up so visitors know who you are, what you do, and why they should trust you.
Weak first impression
The site makes the business feel smaller or less established than it is.
Unclear service path
Visitors cannot quickly tell what you do, who it is for, or where to go next.
Missing trust proof
Reviews, work examples, and credibility signals are buried or absent.
Outdated branding
The visuals no longer match the quality of the work people get from you.
Clunky inquiry flow
The contact path has too many questions, too much friction, or not enough clarity.
No follow-up system
Leads arrive without a clean confirmation, reminder, or next-step handoff.
Featured case studies
Recent work with a clearer before and after.
Clean, labeled proof from live client work. No inflated claims.
Travel business
Golden Hour Travel
- Client type
- Travel business
- Problem
- Inquiry path and trust proof needed to be clearer.
- What changed
- Website layout, message hierarchy, next-step placement, visual polish, and inquiry flow.
- Visible result
- A cleaner path from visitor interest to inquiry.
- Timeline
- Focused website build
- Proof type
- Visual transformation
Homepage structureTrust-building founder contentInquiry-focused next-step flowMobile layout
View the case study
Professional service business
Community Legal Process Services
- Client type
- Professional service business
- Problem
- The business needed a more professional first impression and a clearer way for clients to start intake.
- What changed
- Professional positioning, service explanation, intake prompts, scheduling, and client onboarding details were tightened.
- Visible result
- A more credible service path with faster client intake.
- Timeline
- Focused website build
- Proof type
- Professional trust rebuild
Professional website structureClient intake flowService explanationScheduling path
View the case study
Experience business
Castle Rock Tikis
- Client type
- Experience business
- Problem
- The site needed to sell the experience quickly while keeping booking details easy to find.
- What changed
- Experience imagery, trip explanation, booking prompts, logistics, and FAQs were organized into a tighter path.
- Visible result
- Visitors can understand the outing and reach booking details faster.
- Timeline
- Focused website build
- Proof type
- Live booking flow
HomepageBooking-focused content structureFAQ flowMobile layout
View the case studyThree ways to work together
Choose the level of help your business actually needs.
This is not a giant service menu. It is three practical ways to fix the problem that is costing trust, leads, or momentum.
Website Buildout
For businesses that need a professional website that makes them look established and gives visitors a clear next step.
- Page structure
- Homepage design
- Service pages
- Contact flow
- Mobile layout
- Basic SEO setup
Brand Cleanup
For businesses with a weak logo, inconsistent visuals, unclear messaging, or a website that no longer matches the quality of the work.
- Logo refinement
- Color and type cleanup
- Messaging direction
- Visual consistency
- Website brand application
Lead Flow and Follow-Up
For businesses losing inquiries because forms, automations, reminders, or handoffs are not clear.
- Contact form cleanup
- Automated confirmations
- Lead notifications
- Follow-up sequences
- Simple CRM or tracking setup
Pricing direction
Straightforward starting points. No padded agency packages.
Final quotes still depend on scope, but public starting anchors make it easier to decide whether the conversation is worth having.
Review PricingBasic presence
Starter Website
$1,500Starting atStronger lead path
Growth Website
$3,500Starting atSite, brand, systems
Full Presence Buildout
$6,500Starting atUpdates
Monthly Support
$250/moStarting at
About Mike
Direct work with the person building your site.
Baumbach Solutions is run by Mike Baumbach in the La Crosse area. I work directly with small businesses that need a cleaner website, stronger first impression, and practical systems they can actually understand.
You are not getting passed through account managers or sold a bloated package. You are working with someone who understands sales, web development, branding, and the pressure of running a small business.
- 14+ years in sales
- 6+ years in web development and branding
- Local to the La Crosse area
- Direct communication
- Practical builds over bloated systems
Tell Me About Your Business
No pressure. No sales script. Send over what is going on, and I will tell you what I think makes sense.