Description

Revolutionizing Car Sales

How Authenticity and Process Win Every Deal

by Michael Baumbach • Format: PDF digital download • Length: 13 pages

A no-nonsense field guide to selling cars the right way—through authenticity, clear communication, and a repeatable process. Mike Baumbach walks you step-by-step from the first handshake to the follow-up after delivery, with simple language you can use on the floor today.

What you’ll learn

• Meet & Greet that actually builds rapport
• Fact-finding questions that reveal real buying motives
• How to “touch the desk” and keep the team aligned
• Test drive flow (70% rapport / 30% value) that sells without pressure
• Transparent trade evaluations that set fair expectations
• Handling objections with LEAD + Feel/Felt/Found
• Writing up the deal and negotiating with commitment techniques
• Delivery, paperwork, and follow-up that create lifetime customers

Who it’s for

• New salespeople who need a clear blueprint
• Experienced reps who want cleaner language and tighter process
• Managers training teams on consistency and customer experience

Instant download includes: 1 PDF of this car sales training guide (13 pages)